This review comprehensively evaluates Ecwid, a versatile e-commerce platform that seamlessly integrates with any website builder and enables social media sales.

Entrepreneurs seeking a no-cost / low-cost, user-friendly e-commerce solution will find this platform tailored to their needs. It facilitates effortless setup and management of online stores and boasts robust features and tools to support business expansion. This comprehensive review of the Ecwid system covers all the important features you need to know to decide whether it’s worth using.

If you’re wondering whether you should read this review and check out Ecwid, it’s worth considering because it could be cheaper and better than what you’re currently using. We’ll explain how in this review. By the end of this read, you will know how to use Ecwid with your website, sell on social media, and utilize advanced e-commerce tools. However, we will also discuss a few limitations and certain restrictions, so keep reading.

What is Ecwid?

Ecwid, a popular e-commerce platform, aims to help you sell your products across multiple marketplaces. This platform was introduced back in 2009 and recently acquired by Lightspeed in 2021. The platform now has almost one million live websites for a good reason. Ecwid makes website migration easy and offers a cheap way to sell online, no matter what level you are in your business.

This service lets you create an online storefront and embed it on other platforms via plug-ins. Compared to other stores like Big Cartel, Wix, Shopify, and Squarespace, which offer easy-to-build e-commerce websites using their built-in features, editors, and customizable themes. It offers a unique solution for building your online store. This tool allows you to create a fully functional and cost-effective store that integrates seamlessly with your existing website.

This way, you can maintain full control of your content and customize your store to your liking, all while taking advantage of it’s powerful e-commerce features. Unlike the other platforms mentioned earlier, they operate a closed system, which can make it difficult to transfer all your files and add a range of personalized options. Your options will therefore be limited to whatever the company provides or decides.

Ecwid Pros and Cons

Pros:

It offers a free plan with many features to help you start selling online immediately.
You can create stores in multiple languages using Ecwid.
You can use Ecwid on as many websites as you want.
It meets GDPR standards, which protect your data.
It makes it super easy to connect your e-commerce store with any website you already have.
Its plans are relatively inexpensive compared to others.
There are many great integrations available in the Ecwid app store.
It can be used with over 55 popular apps, tools, and extensions, such as Drupal, Zapier, Etsy, WordPress, Wix, Taplink, Squarespace, Blogger, Tumblr, and more.
Point-of-sale (POS) functionality is available online and in-store, and there are several ways to implement it.
It works great on mobile devices, so your customers can easily shop from anywhere.
You can use Ecwid with dropshipping services like Printful and Spocket.
You can get email support with any plan, and live chat support with paid plans. Phone support is available with the Business plan and higher.
Tax rates are applied automatically, so you don’t have to set it up manually.
Stores have responsive designs.

Cons:

The free plan only allows for selling up to 10 products.
SEO editing capabilities are not included in the free version.
Phone support is only available in a more expensive plan.
Digital goods cannot be sold on the free plan.
The website builder is somewhat basic, and customization options are limited if you aren’t experienced with coding.
AMP product page versions are not supported.
The platform is not fully translated into other languages, which could be a drawback if you prefer working with interfaces in languages other than English.
ItemURL cannot be changed from an SEO perspective.

Ecwid Review: Ease of Use

The platform completely re-designed its control panel in 2018, making it super easy to navigate. Even if you’re a beginner, you should be able to find your way around backend functions, such as orders, products, and reporting. The left-side panel has your sales channels, product catalog, and design configuration. The right side displays options for each setting, such as the channels where your products are listed, product details, and site content arrangement.

The backend onboarding process is super simple, and it walks you through everything with photos and text for reference. Unfortunately, front-end design mostly depends on your existing website. But once you’ve integrated Ecwid with your site, your e-commerce features will immediately adopt your original fonts and colors, without any further effort required from you.

If you are starting your website from scratch, Ecwid’s starter site has a basic visual editor for a one-page website with different themes but only allows minor tweaks to product layout and alignment. Third-party editing apps like Advanced Branding, TemplateMonster, or Store Designer can help. If you know how to code, you can customize your Ecwid store with CSS.

Ecwid has “wizards” for every platform you might want to integrate with, such as WordPress, Blogger, Tumblr, Wix, Weebly, or Squarespace, to name a few. Thanks to these wizards, integrating your preferred sales channels with Ecwid only takes a few simple steps. Simply go to the backend of your chosen website platform or social media network and add Ecwid as a plugin or App. Once installed, you can activate and start using Ecwid. Ecwid’s mobile App for Android and iOS also makes managing your store and orders on the go a breeze.

Ecwid Review: Pricing

It offers four pricing plans. The free plan has limitations and only allows up to 10 products. The Venture plan unlocks 100 products and the ability to sell digital goods, and offers live chat support.

The Business plan increases your product limit to 2,500 and comes with phone support, the ability to sell subscriptions, and marketing features like an abandoned cart saver. The Unlimited plan, which is the most costly, provides access to unlimited products and phone assistance.

Here’s a detailed breakdown of Ecwid’s pricing:

‘Free: $0 forever. With Ecwid, you can sell on multiple sites simultaneously by embedding or installing it on your platform of choice. You can accept orders for up to 10 products, build a starter site, and enjoy unlimited bandwidth. Additionally, email support is available.

With the ‘Venture‘ plan, you get all the good stuff for just $19 per month, or if you’re a big saver, $14.08 per month billed annually. That’s plenty of wiggle room to sell up to 100 products, hawk your digital goods, hit up the live chat for support, and browse the Ecwid App market. You can even make your discount codes, let the system automatically calculate your taxes, customize your checkout, and sell on Facebook and Instagram (which you can’t do with the free plan).

The Business Plan costs $39/month or $29.08/month billed annually. It’s great for small to medium-sized businesses that want to expand their online store. You can sell up to 2,500 products, sell on Amazon and eBay through Codisto, register two staff accounts, and recover abandoned carts. You can also sell subscriptions, create multi-lingual stores, set wholesale prices, access phone support, and use mobile POS functionality. The plan lets you create product variations and filters to help customers find what they need. Ecwid provides free customization to help you improve your design or add features.

The Unlimited plan is priced at $99 per month, or $82.50 per month if paid for annually. With this plan, you can sell an unlimited number of products through your mobile app, connect to POS systems like Clover and Square, create as many staff accounts as necessary, receive specialized assistance when needed, and have the support of the Ecwid team for 12 hours to enhance your store.

Ecwid is pretty cool because it’s super affordable compared to other e-commerce solutions out there while offering a lot of features that will benefit your business. If you’re trying to save some cash, definitely give it a try!

Key Features of Ecwid

Ecwid is an e-commerce tool or widget, designed to allow you to create an online store using their starter site. You can switch to a more comprehensive website platform later on. When you sign up, you’ll get a free Ecwid subdomain, but you can also connect your domain if you prefer. With Ecwid, you can sell your products on other platforms such as social media accounts, blogs, and online marketplaces like Etsy, Amazon, and eBay. All sales are synced automatically across all channels, and you can manage them all from one dashboard.

It’s great for businesses that want to quickly and easily add e-commerce functionality to their existing website without building an entirely new website from scratch. You can easily integrate it with your existing website, including selling and product management tools. Ecwid has many useful e-commerce features, such as the ability to list a wide range of products and product variants with weight, photos, pricing, and more. You can also set up product shipping rates, allow customers to pay with over 70 different payment methods (including Paypal and Stripe), and manage orders directly from your Ecwid dashboard.

In addition to the features mentioned, Ecwid also offers a multitude of other features that can help take your business to the next level, such as fully customizable product pages and catalogs, item filtering to make it easier for customers to find the products they need, and integrations with popular shipping services like Shipstation and Easyship. Additionally, Ecwid’s marketing automation tools, including automated emails, can help you keep your customers engaged and coming back for more.

Summary of Features

Connect your domain if you prefer.
Create your site from scratch.
Sell products on other platforms such as social media accounts, blogs, and online marketplaces like Amazon and eBay.
List a wide range of products and variants with weight, photos, pricing, and more.
Set up product shipping rates.
Allow customers to pay with over 70 different payment methods (including PayPal and Stripe).
Manage orders directly from your Ecwid dashboard.
Customize product pages and catalogs.
Item filtering to make it easier for customers to find the products they need.
Integrations with popular shipping services like Shipstation, ShippingEasy, and Easyship.
Use Ecwid’s marketing automation tools, including automated emails, to keep customers engaged and coming back for more.
Ecwid store management is available on their website (ecwid.com), including Android or iOS Apps.

With the fundamental aspects covered, now let’s quickly check out some of Ecwid’s key functions.

Ecwid Key functions

Marketing – Ecwid provides a variety of marketing tools to help you promote your store. You can advertise on popular platforms like Facebook, Google, Pinterest, Snapchat, and TikTok, and generate discounts to encourage customers to make a purchase. Ecwid’s Mailchimp integration allows you to easily create and send marketing emails to your customers. Ecwid’s abandoned cart recovery feature automatically sends reminder emails to customers who have left items in their carts. You can also offer gift cards to give customers the option to buy products as gifts.

Customer experience – Ecwid is designed to provide a great customer experience. You can enable product reviews to help customers make informed decisions. You can also add a favorite item button, so customers can easily keep track of their favorite products. Ecwid’s guest checkout feature makes it easy for customers to buy from your store without creating an account.

Automatic tax calculations and real-time shipping rates ensure that customers always see the correct price. Ecwid’s automatic language translation feature makes it easy to sell to customers who speak languages other than English. You can also offer preorders to give customers the option to buy products before they are available.

Store handling/management – Ecwid provides a comprehensive set of tools for managing your online store. You can easily track your store’s performance with SEO and analytics tools. You can generate reports on your store’s sales, traffic, and customer behavior. You can also manage your orders and inventory, ensuring that you always have the right products in stock.

Inventory: Ecwid’s inventory management features are designed to help you keep track of your products. You can use Ecwid’s mobile device management tools to manage your inventory from anywhere. With barcode scanning to quickly add new products to your inventory. Ecwid’s stock control features allow you to set inventory alerts, so you never run out of a product. To streamline the process of adding new products to your store, you have the option to duplicate products, thereby saving valuable time.

Multi-lingual – It automatically detects and translates more than 50 languages, making it easy to sell to non-English speaking buyers. This feature allows you to expand your customer base and reach new markets.

Ecwid Buy button – Ecwid’s buy button allows you to easily add a buy now button to your website. The buy button includes tax support, shipping options, and payment components, making it easy for customers to make a purchase. The buy button is also customizable, so you can choose the color and design that best fits your website.

Shop app – Ecwid’s shop App allows you to create a unique mobile app for your store. The App is automatically published to the Google or Apple App store, making it easy for customers to find and download. The App also includes a variety of features, including product browsing, checkout, and payment options.

Ecwid: Payment Gateways and Fees

If you’re looking for an e-commerce platform that won’t charge you transaction fees, Ecwid is a great option. They don’t charge any transaction fees on any of their plans, which helps you save on costs and increase profits. It’s important to keep in mind that Ecwid is not a payment processor, so you’ll need to set up a payment gateway like PayPal or Stripe to process transactions on your site. The good news is that Ecwid integrates with over 70 payment gateways, including Amazon Pay, American Express, Square, Authorize.net, 2Checkout, and Clearpay. However, each payment gateway comes with its transaction fee schedule.

If you want to accept both online and offline payments, Ecwid has you covered. They also integrate with several POS card payment options, like; Vend POS, iZettle, Clover, and PayPal card readers. This means you can set up your store to work as both an online and offline system with Ecwid.

Ecwid POS

Ecwid also helps manage offline sales, from occasional tradeshow sales to full brick-and-mortar stores. All sale fronts are centralized in the same dashboard and monitored in real time to ensure your inventory is tracked and reflected in the system. They offer several POS integrations, including popular options like Square POS, Clover, Vend POS, iZettle, and PayPal card readers. To make the most of point-of-sale, you’ll need to invest in a suitable card reader. For a more complete POS system, consider investing in cash drawers, receipt printers, barcode scanners, and other hardware based on your business’s unique needs and budget. Luckily, Ecwid’s POS system is flexible and accepts universally acceptable hardware.

Importing and Exporting Ecwid Product Data

It’s inventory management system allows you to easily import and export product data in bulk via CSV. You can take advantage of up to 25 CSV columns to import multiple products along with over 20 of their distinct attributes, including images, URLs, SKUs, names, variants, etc. The export feature extends beyond just your product information. You can also export customer details and orders in bulk through CSV to transfer data to other e-commerce or analytics platforms.

Dropshipping with Ecwid

Ecwid is a great tool for dropshipping, in addition to direct product selling. You can integrate a dropshipping App from Ecwid’s App Store to get started. With a variety of options available, you’re sure to find one that suits your business. The most versatile Apps can handle multiple customers and over 120 suppliers on a single Ecwid dropshipping store. You’ll be able to set up products, communicate with suppliers, track fulfillment and shipping, and sync your data with ease and more.

Ecwid Security

Ecwid takes security seriously and is a PCI DSS Level 1 certified service provider. Sensitive information is transferred through a secure HTTPS channel to protect customers’ confidential data. Ecwid does not handle or store customers’ payment data, which is processed directly by your payment processor. The site data is stored safely on Amazon Web Services secure servers and the Ecwid network is regularly scanned and backed up to reduce the chances of a breach.

Ecwid and other eCommerce companies enable businesses of all sizes to sell products on social media platforms such as Facebook, Snapchat, Pinterest, and Instagram.

Facebook

To sell on Facebook, add your product catalog from Ecwid to your Facebook business page and display your products in your shop tab. To begin, you will require either the Venture Business or Unlimited plan. Then, go to the Ecwid control panel, select All Sales channels, and click on Facebook. Your products will be visible on your Facebook page when you link your profile to your Ecwid account.

Instagram

Use Instagram’s Shoppable Products feature to sell items on this popular social media channel. To get started, make sure you have an Instagram Business account and a Venture or higher plan with Ecwid. After that, stock your online store with products and use the sell on Facebook Integration from Ecwid to bulk sync your account. To set up your Instagram account in the Sell on Instagram section, go to the all Sales Channels section of your control panel and authenticate your Facebook account. Note that you’ll need to be in an approved country to use this feature.

Pinterest is a great way to connect with customers and make sales on social media. While Ecwid doesn’t have the same level of integration with Pinterest as it does with Facebook and Instagram, you can still enhance your selling capabilities by adding a tag. To do this, go to your Pinterest business account and click on the “Create Pinterest Tag” option in the “Ads > Conversions” section. Then, copy the unique tag ID and add it to your store page in Ecwid.

Snapchat

Snapchat is a great choice if you have a younger audience or sell to people who love filters and pictures. Ecwid has its Snapchat pixel, which you can use to ramp up your sales. To get started, go to the Manage section in your Snapchat Ads Manager, then select Snap Pixel. Create your pixel and copy the ID. Next, go into your Ecwid control panel and navigate to Settings > General > Tracking. Add your Snap pixel to help track the sales you get from Snapchat.

Sell on Amazon and eBay with Ecwid

Did you know that you can sell on Amazon and eBay using Ecwid? By installing the Codisto app from the Ecwid App Market, you can easily sync your product details, pricing, and inventory in real time. Here’s how:

To integrate your Ecwid store with Amazon, simply use the Codisto App.
Automate the listing process of your products on Amazon.
After a customer purchases your product on Amazon, a new order will be visible in your Ecwid administrator panel under the “My Sales → Orders” section.

Selling on eBay is also a simple process with the Trimpo or Codisto App available on the Ecwid marketplace. These apps take care of publishing your new products and updating your inventory. Simply pick the app that best suits your needs, select the products you want to list, and begin delivering your products to buyers worldwide.

The Ecwid App Market

If you want to enhance your e-commerce site, Ecwid’s App Market offers a variety of tools. You can find extensions for customer support, accounting, analytics, shipping, product management, drop shipping, and store management. While some Apps are free, most come with a price. The pricing structure is diverse, with one-off fees, monthly subscriptions, or commission-based pricing.

The App marketplace is constantly growing, with new tools for social media, advertising, accounting, customer service, and more. Options like Xero, LiveChat, Tidio Chat, and Google Smart Shopping are popular choices. You can also find Apps to help with shipping, such as ShipStation and ShippingEasy. Choose the tools that fit your needs and budget to enhance your e-commerce site.

Ecwid SEO and Marketing

While Ecwid serves as a third-party solution for your current site, it attempts to improve your website’s overall position on search engine results pages for specific keywords or phrases. To begin, define your product and page SEO meta-descriptions. You can create descriptions for your product and page SEO, and Ecwid will automatically fill in the appropriate fields.

Unfortunately, advanced SEO editing capabilities are not included by default. However, it’s typically necessary to implement additional SEO and marketing tools to effectively promote your content. All Ecwid stores are now indexed by Google without any extra effort, and WordPress users have access to additional SEO plugins. Ecwid also offers sales promotion tools, such as abandoned cart recovery, volume discounts, discount codes, and promotional pricing. You can set up additional discounts by integrating relevant extensions.

Ecwid’s Customer Support

Ecwid is an e-commerce platform that helps businesses grow with many features. It’s easy for customers to navigate your store and find what they need. You can easily customize your store to match your brand and personality. Ecwid is always updating and improving the platform. You’ll get the latest features, security updates, and performance enhancements. Whether you’re new to e-commerce or experienced, Ecwid has everything you need to succeed. You can get support via phone, online chat, and email. They also have a support section with FAQs, a knowledge base, email capabilities, and a forum. Additionally, you can chat with sales representatives.

The EU GDPR regulations are important to follow to protect the privacy of EU web visitors. Here are a few activities that you can engage in on your website:

Your site should:

Keep data safe and secure.
Ask for permission before adding visitors to a mailing list.
Have clear and effective cookie and privacy notifications.
Allow visitors to choose whether to accept or reject cookies.

Ecwid can help you comply with these regulations. You can add a sign-up option on your storefront and checkout page to request shoppers to join your mailing list. To track customers through cookies, go to the Tracking and Analytics section in the Settings area, and turn on the GDPR Cookie Consent Banner. Visitors can then choose to accept or decline cookies on the storefront. It’s easy!

How Ecwid Compares to Other E-commerce Platforms

Ecwid vs Shopify

When it comes to e-commerce platforms, there are many options available. Two of the most popular are Ecwid and Shopify. Each platform offers its own set of online selling features, but they differ in several ways. Ecwid is an e-commerce extension that lets you turn an existing website into an online store. It provides supplementary online selling features to website owners who want to expand their reach. On the other hand, Shopify is a complete closed-source e-commerce platform that allows you to build an online store from scratch and provides e-commerce hosting.

While both platforms have their strengths and weaknesses, it’s important to consider the specific needs of your business when choosing an e-commerce platform. Ecwid may be a good choice if you want a simple way to add e-commerce features to your existing website, while Shopify may be a better option if you need a more comprehensive e-commerce solution with more advanced features and functionality. Ecwid and Shopify are both popular e-commerce platforms, but they cater to different needs. By understanding the specific features and benefits of each platform, you can make an informed decision that best suits your business.

Ecwid vs BigCommerce

BigCommerce is a powerful e-commerce platform that provides a wide range of features, much like Shopify. This includes website building and hosting, as well as a variety of e-commerce functionalities. However, one potential drawback of BigCommerce is that it locks your website within the platform once you get it up and running. This can limit your flexibility if you decide to switch to a different platform in the future.

In comparison, Ecwid offers a simpler approach to e-commerce. While it may not have the same depth of features as BigCommerce, this can make it less complicated for users who are just starting. With Ecwid, you can quickly and easily set up an online store that integrates with your existing website. As a business owner, it’s important to consider your specific needs when choosing between the two platforms. Both have their strengths and weaknesses, so it’s important to carefully evaluate which one is the best fit for you.

If you’re a startup or small business merchant who already has a website, Ecwid may be the better choice. On the other hand, if you’re a growing business setting up an online store from scratch, BigCommerce may offer the scalability and functionality you require.

Ecwid vs WooCommerce

WooCommerce is a free plugin that enables any WordPress site to function as an eCommerce store. It is particularly well-suited for growing brands that intend to sell on WordPress or for those who already have a WordPress site and wish to add an online store. However, it is only compatible with WordPress. WooCommerce is available for free download, and there are no pricing plans to consider. You will still receive support for an unlimited number of products. The basic features of an online store are included in the free plugin, but it is common to have to pay for extensions, which typically cost between $30 and $200 each.

Since WooCommerce operates on WordPress, you will need to pay for hosting, potential themes, and a domain name. You will also have to pay transaction fees for payment gateways. Ecwid, on the other hand, focuses more on providing essential online store tools that are all built into the system, rather than requiring the many extensions that WooCommerce does. Although you must pay for them, the simplicity and power of Ecwid’s features make it a winner.

WooCommerce is renowned for its ability to streamline dashboards, while Ecwid stands out with its robust store management interface.

Ecwid vs Wix

Wix is a dominant website builder due to its user-friendly interface and customizable options. Additionally, it offers hosting services and online selling extensions. Ecwid requires users to have their websites, giving them more control over their site’s look and functionality. While it’s a solid e-commerce solution, it doesn’t offer as many customization options as Wix.

However, Ecwid can seamlessly integrate with other platforms, allowing users to enjoy its e-commerce features while using their preferred website builder. Wix primarily serves as a website builder and supports a wide range of e-commerce integrations. Overall, Wix and Ecwid have distinct advantages and disadvantages depending on your needs. If you want a highly customizable website with a robust e-commerce solution, Ecwid may be the better choice for you.

Connecting Ecwid to Other Platforms

Connect Ecwid and Wix

Wix is a website builder and hosting platform that offers basic e-commerce functionalities for creating an online store. However, if you plan to dropship products, you may encounter some difficulties. One solution to this challenge is integrating Ecwid with your Wix site. Ecwid is a robust e-commerce platform that supports dropshipping and offers a range of features such as inventory management, order tracking, and customer support. By integrating Ecwid with your Wix site, you can take advantage of its advanced features and expand your business.

Moreover, Ecwid has a dedicated App for Wix users, which simplifies the integration process. You can easily find the App in the third-party Apps section of Wix and install it. Once you’ve integrated the extension, you can start utilizing Ecwid to manage your online store and streamline your dropshipping operations. Integrating Ecwid with your Wix site is a savvy move that can elevate your e-commerce business to the next level.

Connect Ecwid with WordPress

WordPress is a content management system (CMS) platform that does not have built-in online selling capabilities. However, by integrating Ecwid with WordPress, you can effortlessly transform your site into an online store. Ecwid provides a dedicated plugin for WordPress that can be installed through the WordPress backend for free. Upon activation, you can begin setting up a fully functional online store using WordPress.

Connect Ecwid with Weebly

To take your Weebly website to the next level with a shopping cart, try Ecwid. The free shopping cart widget can be added to your Weebly shop quickly and easily by copying and pasting some code. Ecwid allows you to customize the appearance and functionality of your online store to match your brand and provide a personalized shopping experience.

Ecwid ensures that your pages are optimized for mobile devices and web browsers. They provide a fast AJAX interface, drag-and-drop functionality, and a range of flexible shipping and payment solutions. You can offer your customers automatic tax calculations, real-time shipping rates, and guest checkout. Product reviews and a favorite item button are also available. It enables automatic updates for new features and patches, so your store will always have the latest improvements.

Integrating Ecwid with Weebly is an excellent way to provide a seamless shopping experience for your customers. With Ecwid’s customizable appearance and functionality, and flexible shipping and payment solutions, you can create a personalized shopping experience that drives sales.

Connect Ecwid with Squarespace

If you need to add e-commerce functionality to your Squarespace website, the Ecwid Squarespace shopping cart is a great solution. Not only can you easily add the Ecwid widget to your existing Squarespace site, but you can also create a fully functional e-commerce store with just a few clicks.

By integrating your Squarespace site with Ecwid, you can offer your customers a more engaging and creative online buying experience. Moreover, Ecwid provides a range of features that can help you sell more and sell better. You have the option to synchronize your Squarespace store with your social media profiles like Facebook and Instagram, which will create additional avenues for faster transactions. Begin by registering with Ecwid and then proceed to paste the widget codes found on your dashboard page. Once you have the codes, log into your Squarespace account and follow the instructions to add the Ecwid shopping cart. Remember, the Ecwid widget is designed to blend seamlessly with the visual design of your Squarespace site. So, you can rest assured that your online store will look professional and attractive.

Connect Ecwid with WooCommerce

Zapier is a tool that allows you to connect hundreds of cloud Apps and services, making it easy to share data or trigger actions between them. With over 5000 App integrations, it automates your work so you can focus on what matters. You can use Zapier to automatically send information between Ecwid and WooCommerce, without needing any coding experience.

Zapier helps you connect WooCommerce and automate your workflows. It moves information between Ecwid and WooCommerce automatically, allowing you to focus on your most important work and multitask effectively.

Adding an E-commerce Store to Your Joomla Website using Ecwid

If you have a Joomla website, you can easily add an e-commerce store with Ecwid. Here’s how:

Set up an Ecwid account.
Copy your store code from Ecwid.
Paste the code into the Joomla site page where you want to sell your products.

Note: The store code may get corrupted by the built-in editors in Joomla. To avoid this, disable the default editor before pasting your store code. Go to System > Global Configuration > Default editor and set it to “None”.

After disabling the default editor, go back to your Ecwid account and click on All Sales Channels > Custom website.
Copy your code to your clipboard.
Go back to your Joomla website and paste your store widget.

If you’d like to add more features to your e-commerce store, such as shopping bags, category menus, and search bars, you can do so using Ecwid’s Store Extensions section. Just go to ‘All Sales Channels’ in your Ecwid account and select ‘Store Extensions’. From there, you can easily add these features to your Joomla website with a little bit more code.

Ecwid Review: Negative Feedbacks

Ecwid is generally praised by users, though some have expressed dissatisfaction. One recurring concern is Ecwid’s customer support, which is limited to Free Plan users. While users report being satisfied with the support they receive, it may be frustrating to have live chat and phone support only available to users who are subscribed to a paid plan.

Another issue that arises is that the Free Plan does not offer many features. This is not unusual, as free products are often limited in their capabilities.

Ecwid Review: FAQ

Which is better: Shopify or Ecwid?

When choosing between Shopify and Ecwid, keep in mind:

Shopify has many features and e-commerce tools, while Ecwid is better for adding a shopping cart to an existing website.
Shopify does everything from web design to payment processing, while Ecwid is more customizable in terms of design and functionality.

Choose between the convenience and comprehensiveness of Shopify or the flexibility and tailored functionality of Ecwid.

How much does Ecwid cost?

Ecwid offers flexible pricing options to suit different business needs. There is a free package to explore its features. For more advanced capabilities, Ecwid offers packages with varying prices. The Venture package is ideal for small businesses and costs $15/month. The Business package is suited for businesses that need more advanced features such as discount coupons, product variations, and abandoned cart recovery, and costs $35/month. The Unlimited package is designed for businesses that need unlimited product listings and other advanced features and costs $99/month. Ecwid ensures that businesses of all sizes can find a package that suits their needs and budget.

Is Ecwid secure?

Ecwid is a trustworthy and dependable eCommerce platform that places a premium on data protection. Its checkout function is reliable, ensuring a seamless and secure shopping experience for both you and your customers, which is why it has received great reviews over the years. You can confidently entrust your business and customer data to Ecwid.

What does Ecwid mean?

Ecwid is an e-commerce tool that enables you to add checkout and store functionality to your website. The name, “Ecwid,” is an abbreviation for “e-commerce Widget,” which accurately reflects the tool’s purpose.

Does Ecwid offer delivery services?

Ecwid offers a wide range of shipping options to cater to the diverse needs of its customers. The US-based customers can select from FedEx, UPS, and USPS to deliver their orders. If you are shipping to other countries, you can refer to the comprehensive list of carriers available in the Shipping section of your Ecwid admin’s Shipping & Pickup page. Choosing a carrier with a good reputation that can deliver to the countries you require is essential.

In addition to the standard shipping carriers, Ecwid offers integration with several other shipping services through Apps in the Ecwid App market. For example, DHL is a popular choice for many customers, and it can be easily integrated with your Ecwid store.

However, if you prefer a carrier that isn’t integrated with Ecwid, you can still obtain their rates from their website and set up a table with rates in your store admin by following the provided instructions. This way, you can offer a wider range of shipping options to your customers and meet their unique requirements.

Can I use Ecwid on my Shopify store?

Both platforms offer e-commerce solutions but differ in terms of store building. Shopify is a comprehensive platform where you can build a store from scratch and implement powerful tools, while Ecwid can be a simple standalone e-commerce site or typically an add-on to an existing site with extensive e-commerce functionalities. To use both you require Apps like Zapier and Integrately to automate all the possible repetitive tasks between Ecwid & Shopify, like streamlining order processing, managing inventory levels, and improving customer communication

Does Ecwid support POS

Yes! Ecwid offers a dashboard to manage various types of offline sales, including tradeshows and brick-and-mortar stores, with real-time inventory tracking and sales monitoring. It integrates with popular POS options and accepts universally accepted hardware, allowing you to choose suitable hardware based on your business needs and budget.

Can i use Ecwid for Drop-shipping?

Ecwid is constantly expanding its marketplace with new apps and integrations, such as the addition of tools like Printful for drop-shipping. These integrations make it much easier for users to import products directly from a drop-shipping supplier to their store.

What country does Ecwid operate?

Ecwid should work in all countries as it is an international e-commerce platform. The only area where location plays a part is in payment integrations, which vary across different parts of the world. You will have to find out what payment options are available to integrate with your Ecwid store.

Ecwid Review: Conclusion

Ecwid is not a complete e-commerce platform and is not intended for creating or hosting online stores. However, it is a dependable choice if you already have a website. Integrating it as a plugin is simple and results in an attractive storefront at an affordable price. In short, Ecwid simplifies e-commerce for small and agile merchants who want versatile ways to sell their products both online and offline.

If you have any questions about Ecwid, have used it before, or plan to use it, please share your thoughts in the comments section below.

Ecwid Rating: 4.5 – Reviewed by Editorial Staff.